The original BB teaser ad was clever and entertaining, and introduced us to the Housemate flashmob and what we now know as The Big Brother Shuffle. Having a host who is a professional dancer has its benefits it seems. But has the catchy Shuffle been overused already?
After the ad took off and was well received by fans, Sonia Kruger's Mornings co-host David Campbell was quick to satirise the dance on their show, ending with Sonia and her flashmob doing a reprise.
Then there was the Block / BB crossover ad where Kruges started dancing, again.
Now a social media competition asking fans to submit a video of themselves doing their own Shuffle to win launch night tickets. And as a follow up, an instructional video teaching fans how to do the official version of the jig.
I say, we are now officially shuffled out! It's time to hang it up before we're sick if it before the show starts.
Somehow though, I see a dance based weekly task coming up, and maybe even a live BB Shuffle in the Launch show.
Enough!!!