Saturday, July 28, 2012

New Ad In Time For Olympics

And, we're shuffling again!

The new teaser ad filmed in Sydney a few weeks ago with a casting call going out to the general public to come along and shuffle has hit TV in time for the Olympics. The ad depicts more everyday nobodies falling under Sonia's Pied Piper-like spell and dancing off into the street to be selected by BB as a HM, while Nine newsreaders from around the country report on the mysterious event. We even see the PM herself, Julia Gillard, getting swept up in the madness!

So another ad, another dance-off. I don't mind the ads themselves since they are catchy and funny. It's just all the supporting "shuffle"-related gimmicks that I'm getting sick of. I can already picture the official merchandise this year will have "Big Brother Shuffle" logos. And is it not a certainty that Kruges is going to dance live on stage with her flashmob on Launch Night? Puh-lease!

But once the series begins these ads should end. Just over two weeks to go now until we're right back into it!